| Free access | Clearscope requires a paid subscription — pricing starts around $189/mo for the Essentials plan with a limited number of content reports per month. There is no free tier. It's positioned as a content intelligence platform for content teams and SEO writers working at scale, not as a free audit tool. | Complete technical site audit is free with no signup, no email gate, and no trial expiry. All check results, severities, and fixes are visible on every on-demand crawl. |
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| Core function | Clearscope is a content optimisation tool: you input a target keyword, it analyses the top-ranking pages for that keyword, and produces a graded content brief showing which topics, terms, and entities the content should cover to be competitive. The output is an "optimisation grade" (A+ to F) based on the presence of relevant terms compared to top-ranking content. Designed to help writers produce topically complete content before it's published. | DeepSEOAnalysis is a technical SEO and AI-visibility audit tool: crawl your live site, run 80+ checks covering technical health, on-page SEO, performance, structured data, links, and AI visibility, and receive a prioritised fix list. These are different jobs: Clearscope helps plan and optimise content before publishing; DeepSEOAnalysis audits the technical and structural health of what's already on your live site. |
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| AI visibility / GEO | Clearscope is focused on traditional search content optimisation — topical completeness and keyword relevance for Google SERPs. It does not include GEO (Generative Engine Optimisation) checks for AI-search visibility signals like llms.txt, AI crawler access, FAQPage/HowTo schema, question-heading ratio, or content chunkability for AI parsing. | GEO score covers all five AI visibility signals: AI crawler access in robots.txt, llms.txt presence and completeness, FAQPage/HowTo structured data, question-heading ratio (≥20%), and content chunkability (avg section ≤400w). |
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| Technical SEO | Clearscope does not perform technical SEO audits. It analyses content strategy and keyword-to-topic mapping but does not check canonical tags, redirect chains, crawlability, Core Web Vitals, structured data, internal link structure, or any of the technical signals that affect indexing and ranking. | 80+ checks across technical SEO (crawlability, canonicals, redirects, sitemap, robots.txt, HTTPS, structured data), on-page (titles, meta descriptions, headings, content quality), performance (CrUX LCP/INP/CLS), links (internal architecture, external link health), and AI visibility. |
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| Content analysis | Clearscope's content analysis is its core strength: NLP-powered analysis of top-ranking content for a keyword, producing a list of related terms, entities, and concepts with frequency recommendations. Writers use the Clearscope editor (or the Google Docs integration) to write against the brief and receive a real-time grade as they incorporate recommended terms. | DeepSEOAnalysis checks content structure (heading hierarchy, question-heading ratio, section length) and quality signals (content length, freshness signals) but does not perform keyword-to-competitor content gap analysis or produce writing briefs. For content planning, Clearscope is the better tool. |
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| Core Web Vitals | Clearscope does not measure or report on Core Web Vitals or page performance. | Real Google CrUX field data — actual Chrome users in a 28-day rolling window. Pass/fail against Good/Needs Improvement/Poor thresholds for LCP, INP, and CLS. This is the exact data Google's ranking system uses. |
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| Best fit | Content teams and SEO writers who need data-driven content briefs for new articles, or who want to optimise existing content by comparing it against what's currently ranking for target keywords. Best when content production velocity and topical authority across many articles are the primary SEO focus. | Developers, in-house SEO teams, agencies, and founders who need a complete technical and AI-visibility audit immediately — with real CrUX field data, CMS-specific fix instructions, and a shareable URL — on demand and free. |
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