HONEST ALTERNATIVE · SEO + AI VISIBILITY
Grade.us is a review management and reputation platform that automates review request campaigns, monitors reviews across 100+ sites, and provides white-label reporting for marketing agencies. DeepSEOAnalysis is a technical SEO and Core Web Vitals audit tool that reports CrUX p75 CWV — the same data Google uses as a ranking signal — alongside structured data validation and full technical SEO auditing, free with no account required.
At a glance
The useful answer is not “which tool is best?” It is which tool fits the job you need done this week.
| Criterion | Competitor | DeepSEOAnalysis |
|---|---|---|
| Primary purpose | Review management — automate review requests, monitor reputation across 100+ sites, and report on review performance for agencies and local businesses | Technical SEO audit — audit a URL for CrUX p75 Core Web Vitals, structured data, canonical, hreflang, AI visibility, and full technical SEO health |
| Review requests | Automated review request campaigns via email and SMS — send drip sequences to customers requesting reviews on Google, Facebook, Yelp, and other platforms | No review request capability — DeepSEOAnalysis audits technical SEO signals, not review acquisition or reputation management |
| Review monitoring | Monitors reviews across 100+ review sites including Google, Facebook, Yelp, Trustpilot, TripAdvisor, and industry-specific directories with real-time alerts | No review monitoring — focuses on on-page and technical SEO signals rather than off-site reputation data |
| White-label | Full white-label platform for agencies — custom branding, client-facing dashboards, white-label review widgets, and branded reports for reselling to clients | No white-label offering — DeepSEOAnalysis is a direct-use tool; audit reports are unbranded |
| CWV data | No Core Web Vitals data — Grade.us focuses on review signals and reputation, not page experience or Google ranking factors | CrUX p75 field data — the same CWV data Google uses as a ranking signal, segmented by phone and desktop, including LCP, INP, and CLS at the 75th percentile |
| Structured data | No structured data auditing — Grade.us does not validate Schema.org markup or check rich result eligibility | Schema.org structured data validation across all major types; identifies missing, invalid, or incomplete markup affecting rich result eligibility including LocalBusiness and Review schema |
| Technical SEO | No technical SEO audit capability — Grade.us is a reputation and review management platform, not an SEO diagnostic tool | Full technical SEO audit including canonical tags, hreflang, structured data validation, robots.txt, sitemap, Core Web Vitals, and AI visibility checks |
| Target audience | Marketing agencies managing multi-client reputation programs, and local businesses that want to automate review generation and monitor their online reputation | SEO professionals, developers, and website owners who need to diagnose and fix technical SEO issues and verify pages meet Google's ranking signal requirements |
| Pricing | Grade.us paid plans starting from $110/month for agencies — check grade.us for current plans | Free — no account, no credit card, no gating; run an audit on any URL immediately |
What each product is
Grade.us is a review management platform for agencies and businesses — automated review request campaigns via email and SMS, review monitoring across 100+ review sites, white-label review widgets for embedding on client websites, review response tools, reputation reporting, and agency client reporting dashboards. Used primarily by marketing agencies managing multi-client reputation programs.
DeepSEOAnalysis is a free technical SEO + AI-visibility audit: CrUX Core Web Vitals, structured data validation, crawl/indexation checks, CMS-aware fixes, and GEO scoring — with a shareable report and no email gate.
When to choose which
Pricing context
FAQ
Grade.us is a review management and reputation platform used by marketing agencies and local businesses. Its core features include automated review request campaigns (email and SMS sequences sent to customers after a transaction), review monitoring across 100+ review sites (Google, Facebook, Yelp, Trustpilot, TripAdvisor, and many more), white-label review widgets that embed star ratings and recent reviews on client websites, review response tools, and agency-facing client reporting dashboards. Grade.us is primarily used by digital marketing agencies that manage reputation programs for multiple local business clients, offering white-label branding so agencies can present the platform as their own product.
Grade.us helps with reputation signals that can indirectly affect local SEO — particularly Google Business Profile review count and average rating, which are factors in the Local Pack ranking algorithm. More reviews on Google, generated via Grade.us campaigns, can improve local pack visibility for some queries. However, Grade.us does not provide Core Web Vitals data, technical SEO auditing, structured data validation, or any analysis of the on-page and technical signals that influence organic (non-local) search rankings. If you need to understand why a website is underperforming in organic search — CWV thresholds, structured data errors, canonical issues, hreflang misconfigurations — Grade.us does not address those problems. It is a review management tool, not a technical SEO platform.
Review management — what Grade.us specialises in — is the process of generating, monitoring, and responding to customer reviews on third-party platforms (Google, Yelp, Trustpilot). It focuses on off-site reputation signals: star ratings, review volume, and review recency. Technical SEO — what DeepSEOAnalysis focuses on — is the audit and optimisation of a website's own technical health for organic search ranking: Core Web Vitals (CrUX p75 LCP, INP, CLS), structured data validity, canonical configuration, hreflang, robots.txt, and crawlability. Reviews can affect local pack rankings and click-through rates; technical SEO affects organic rankings across all search types. A complete search presence strategy typically requires attention to both, but they are solved by different tools serving different purposes.
Use Grade.us if you are a marketing agency managing online reputation for multiple local business clients, need to automate review request campaigns via email and SMS, want to monitor client reviews across 100+ platforms from a single dashboard, or need white-label reporting to present under your own brand. Use DeepSEOAnalysis if you need to diagnose why a page is underperforming in organic search, verify that your Core Web Vitals meet Google's ranking signal thresholds (CrUX p75 LCP ≤2.5s, INP ≤200ms, CLS ≤0.1), validate your structured data for rich result eligibility, or identify technical SEO issues affecting crawlability and indexing. Many agencies will use Grade.us for client reputation management and DeepSEOAnalysis for technical SEO auditing — the two tools address different problems at different stages of a search marketing program.
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