| Primary purpose | YouTube channel and video optimisation — keyword research, tag suggestions, SEO Studio, A/B testing, and bulk processing for YouTube content creators | Technical SEO audit for websites — CrUX p75 Core Web Vitals, structured data validation, canonical, hreflang, AI visibility, and full technical SEO health for any web URL |
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| Data scope | YouTube platform signals — YouTube search volume, competition scores, video tags, channel analytics, and YouTube algorithm ranking factors | Google web ranking signals — CrUX p75 field data (LCP, INP, CLS), structured data validity, crawlability, canonical configuration, and on-page technical SEO factors |
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| Keyword research | YouTube-specific keyword explorer with search volume estimates, competition scores, and related tag suggestions for video optimisation | No keyword research — focuses on technical page health and ranking signal validation rather than keyword discovery or search volume data |
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| CWV data | No Core Web Vitals data — TubeBuddy focuses on YouTube channel metrics and does not collect CrUX field data or web page performance measurements | CrUX p75 field data — the same Core Web Vitals data Google uses as a web ranking signal, segmented by phone and desktop, covering LCP, INP, and CLS at the 75th percentile |
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| Structured data | No structured data auditing — TubeBuddy optimises YouTube metadata (titles, descriptions, tags) rather than Schema.org markup on web pages | Schema.org structured data validation across all major types including LocalBusiness, FAQPage, Product, and Article; identifies missing, invalid, or incomplete markup affecting rich result eligibility |
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| A/B testing | A/B testing for YouTube thumbnails and video titles — measures click-through rate impact of different creative variations on YouTube | No A/B testing — DeepSEOAnalysis audits a single URL's technical SEO state rather than running creative experiments |
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| Audit scope | YouTube channel and video audit — tags, titles, descriptions, thumbnails, end screens, cards, and channel keyword optimisation against YouTube best practices | Website technical audit — canonical tags, hreflang, robots.txt, sitemap, meta tags, structured data, page speed, Core Web Vitals, and AI visibility for any web URL |
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| Target audience | YouTube creators, video marketers, and brands managing YouTube channels who want to grow channel subscribers and views through YouTube search optimisation | SEO professionals, developers, and website owners who need to diagnose technical SEO issues and verify that web pages meet Google's ranking signal requirements |
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| Pricing | Free plan available; paid plans from $4.99/month (Pro) to $19.99/month (Legend) — see tubebuddy.com for current pricing | Free — no account, no credit card, no gating; run a full technical SEO audit on any URL immediately |
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